The average PPC cost per click today is between $.55-82, with much higher (5-10X) rates for targeted keywords in competitive verticals. It costs a under $10. to register a raw domain today for one year and if you do your domain research properly and make sure it is “keyword rich” (or have us do it) and the optimized one page of content around this keyword you’ve got a great “micro advertising site” that may generate say 5-10 clicks per day.

Let’s look at costs of building a one page “micro site” that is very targeted for a specific keyword or keyword phrase – we can build a mini site with 3-5 pages of content on a Word Press platform with our customized plug ins and voila you may be generating $5-7.50 per day in free advertising. Now, run these numbers out by 10-20X times in terms of number of mini “micro sites” and you can generate some high quality traffic, with no reoccurring costs like PPC.

Your up front costs are amortized using a worst case scenario within 3—6 months and then you’ve got a steady stream of free advertising and a web site that can easily be uploaded with more content to drive better ROI downstream.

We know of companies that are building thousands of these types of sites and even bolting on Social Media components to drive greater traffic. We can also utilize our Web Feed Platform technology to generate 20-30 pages of fresh content (not article spam) every month for a nominal charge.