What is Social Media? Social media is the process of turning content and information sharing in digital form from a passive to active engagement. Social media turns the web into an interactive community platform, making digital content interactive and accessible for all.

Linked Media helps companies use Social Media marketing to help your company engage and start dialogue with your customers, prospects, business partners and stakeholders using web-based marketing, imagery, technology platforms and tools.

In these challenging times Social Media helps you do some things critical to survival and growth:

1. Get close to your customers and initiate a two way conversation with them via online communities like Facebook, LinkedIn, YouTube, Twitter, Flickr, Digg, Reddit, Photobucket, et al, and vertical community sites specific to your business.

• Create a blog and use it to build dialogue between product marketing and your user community.
• Initiating and recognizing conversations with the user community are extremely valuable, conveying positives and negatives about your evolving strategy, what’s working, what isn’t – mine this dialogue for strategic and tactical shifts in your business.
• And, don’t forget to broadcast back to the community when you do listen to it by using Social Media tools

2. Leverage your marketing dollars – do more with less. TV, Radio, Print are all “interrupt” driven marketing and difficult to track. Social Media marketing is community driven, participatory, trackable, “amplifiable,” viral, user driven, etc.

The web is evolving – large masses of users are voicing their opinions, conveying their expertise and interests across the internet via text, video, posts, blogs, etc.

The millions of Blogs in the “Blogosphere,” posts, articles and images uploaded via YouTube, Flickr, LinkedIn, Reddit, Photobucket, etc. are all good examples of consumer driven content that has changed the way how people interact on the web.

A plain vanilla web site stands or falls on its own content and SEO optimization – adding Social Media elements to your site will greatly accelerate what is being said about your business, products and services, extend your brand and drive awareness in a targeted community.

Social media marketing can be scaled based on your budget, market segment and product/services mix. It can be as simple as creating a blog for your web site or hooking up a simple discussion group platform to your site to drive user comments; or, it can involve a complex mosaic of articles, images, videos, and social media accounts established for the purpose of building broad community awareness, dialogue and links back to your web site.

• Provide Bottom Line/Actionable Strategic Marketing Services
• Develop High Quality Custom Content in Text and Video Formats
• Incorporate and Deploy Search Engine Optimization Best Practices
• Provide Pay Per Click Campaign Management
• Provide White Label Content Syndication via our Web Feed Platform
• Blog Creation and Management
• Deploy Outbound Social Media Marketing Campaigns
• Build Standalone Web Site based on Word Press with Customized Plug-ins
• Provide Customized Blog Development Services
• Generate Video Feed Content Packs™ & Distribute via Network of Sites
• Build Traffic or Revenue Producing Micro Sites