July 7th, 2010 in Content Development | No Comments »
We can’t decide which major portal has the worst Interface Design Yahoo or MSNBC’s latest updated design.
At least the MSNBC index page is not as bad as the interior pages. The latter have perhaps the greatest mashup of Content we’ve ever seen – Ads, Social Bookmarking and Text and Video Content are all squashed together [...]
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April 30th, 2010 in Content Development | No Comments »
Today Content Strategy is so important as what you say is extended across the broad Social Web in ways that may or not may be anticipated. And, of equal importance, everything “said,” written, broadcast and/or published via a third party site is archived forever.
Content strategy is the first definition of your brand and so much [...]
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April 29th, 2010 in Content Development | No Comments »
Rolling Stone Magazine, the venerable iconic publication of all things music with roots in the 1960’s idealism has just taken back their portal from Real Networks management and thrown up a Paywall Strategy for archived content.
Nonplussed with Design & Content Strategy
We are non nonplussed with this brand new spanking online iteration of their publication and [...]
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April 27th, 2010 in Content Development | No Comments »
Domain Strategy is extremely important when you are starting to create and online business and can give you a significant boost in traffic and brand awareness if done properly. Most companies are not even aware of the importance of deploying a domain strategy that gets them started in the right direction – it’s really strategic [...]
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January 25th, 2010 in Content Development, Online Advertising Trends, Social Media | No Comments »
Our take on the Ten Best Tools for Building Business Online:
1) Google Analytics works great, it’s free, very high value and an industry standard; be aware it’s not 100% accurate, you will find some discrepancies with Ad Servers, Twitter traffic and even Bit.Ly URL shortening services. Has a wealth of data for site metrics, keyword [...]
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January 15th, 2010 in Content Development | No Comments »
The Content Development Landscape is Shifting Dramatically – our insight will probably be one of the understatements of the year when the marketing books and all bon mots are Tweeted, Blogged and SMSed out as we move further into 2010 and beyond.
If you read Rupert Murdoch’s latest Editorial you can see the proverbial “digital handwriting” [...]
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