June 12th, 2010 in Online Advertising Trends | No Comments »
A Names Brand is one of the most important components of your company’s intellectual property and the centerpiece of all of your online and offline marketing. Creativity is very important – you want a Names Brand that reflects creative input!
A good Names Brand should not require any background introduction or explanation to make sense to [...]
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January 25th, 2010 in Content Development, Online Advertising Trends, Social Media | No Comments »
Our take on the Ten Best Tools for Building Business Online:
1) Google Analytics works great, it’s free, very high value and an industry standard; be aware it’s not 100% accurate, you will find some discrepancies with Ad Servers, Twitter traffic and even Bit.Ly URL shortening services. Has a wealth of data for site metrics, keyword [...]
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January 8th, 2010 in Online Advertising Trends, Social Media | No Comments »
Social Media is not a Panacea for Many Business! Depending on marketing budget, headcount and size of company, some businesses will fail miserably using Social Media Marketing.
Many smaller businesses don’t have adequate resources, knowledge of the marketing processes, sufficient technical expertise to leverage web-based platforms that don’t always behave properly (think updating a Squidoo Lens), [...]
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